Rauw Alejandro

In the year 2017 Puerto Rican singer Luis Fonsi as well as Daddy Yankee released Despacito and it topped the charts for most streamed songs at the time within six months. In 2017, the song Despacito, which combines reggaeton and pop, not only brought new interest to reggaeton but also brought more attention to Latin music. Billboard's Top 100 in 2015 had two tracks that were mostly in the Spanish languages, while the year 2016 saw four. The popularity of Despacito peaked in 2017. In 2020 there will be 41 primarily Spanish songs are expected to make it into the Top 100. Justin Bieber remixed Despacito 2017 in a bilingual version. Then, various artists collaborated with Reggaeton stars like Drake and Bad Bunny with MIA (2018), Madonna and Maluma and Medellin 2019. From the beginning of the year 2020, some musicians from reggaeton felt dissatisfied with the direction it was moving towards more mainstream. Rauw Alajandro is a part of a new generation that aims to change the trajectory of. He incorporated electronic dance styles and other genres into his songs.

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